Proximo Spirits this month launched Reserva de la Familia by Jose Cuervo Private Cask Collection Edition No. 2 – Mole Cask, an añejo tequila the brand is marketing as the “world’s first” tequila finished in casks that previously held mole, the traditional Mexican sauce built on cacao and chili. The finishing process lasts three to four months and is meant to layer cacao and warm spice notes onto the Reserva de la Familia collection’s classic roasted-agave character.
The limited edition is bottled at 40% ABV and sells for $120 per 75cl bottle, currently available in the US market. The release lands in a year when major tequila brands keep experimenting with gastronomy-inspired cask finishes to stand out in an increasingly competitive premium segment.
Jose Cuervo Silver is already available in Mister Tabaco’s spirits range, in the Alcohol category.
Source: Global Drinks Intel